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Write the DARW slogan

The American Dental Assistants Association is holding a contest to choose a new slogan for Dental Assistants Recognition Week in 2014.

Dental team members or others working in dental-related fields—education, sales, service, etc.—are invited to submit their ideas for a new slogan that sums up the professional dental assistant's contribution to today's dental practice. The ADAA wants to replace its current slogan, "Key to Productivity: the Professional Dental Assistant," with something brief and energetic.

The winner receives a one-year paid membership to the ADAA. Submit entries to before Aug. 10.